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19 July 2008
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Help start the Ripple Effect

Turning the Tide

On Thursday 11th May, Anti-Apathy and guest host Miranda Sawyer present Turning the Tide, an eclectic water-themed evening event of issues meets entertainment. The night will feature a provocative mix of cutting edge live music, influential speakers, debate and diverse performances along the Thames on the Dixie Queen riverboat.

The event is set to inform, inspire and connect Londoner's with the key issues surrounding water. We drink it, spray ourselves with it and flush it down toilets everyday, but what do we really know about our local and global water systems? This event will address those issues at a time when London's facing its driest year in decades yet despite shortages, there is also risk of too much water from flooding as the Thames barrier creaks ominously under pressure from an increase in tidal surges.

With live acoustic exploits by The Footlong Heroes alongside DJ Mat EP on the decks and guest speakers Mark Lynas, Journalist and author of "High Tide", Benedict Southworth, World Development Movement, Mark Watts, Advisor to the Major of London and Jenny Schofield, London Wildlife Trust, the evening cruise will be a diverse and unique experience for all.

The event will also see the launch of Anti-Apathy's "Ripple Effect", an innovative online action campaign to encourage Londoners to take action around water conservation.

Advance tickets £12.50 available at www.antiapathy.org Limited tickets on the door £15. For more ticket information, call 020 7841 8930.

About The Ripple Effect
We Londoners use more water than we've got. Our long-term average rainfall is lower than that of Istanbul, Dallas, or Nairobi, and yet we use more water than anyone in Europe - 165 litres of water per person per day compared to 120 litres in other European cities like Copenhagen and Berlin. Anti-Apathy will launch a public action campaign "The Ripple Effect" for water conservation in London, with the potential to conserve 1 million litres of water each day in London, the aim is to get at least 100,000 Londoners to put a hippo in their toilet cisterns at home and at work. We also aim to inspire the widespread adoption of other key water conservation behaviours, and to generate popular attitude shifts towards the understanding that we are all part of both the problem and the solution.

About Anti Apathy

Anti-Apathy is a not-for-profit organisation that promotes awareness and action for positive social and environmental change by appealing through culture and lifestyle issues. www.antiapathy.org